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Muswell Hill traders unite

PUBLISHED: 12:24 30 January 2009 | UPDATED: 15:53 07 September 2010



Pics: Jonathan Goldberg

Pics: Jonathan Goldberg

Jonathan Goldberg 07958 229 037

Robyn Rosen TRADERS in Muswell Hill have clubbed together in a scheme to support independent shops and champion small businesses . Following the success of the Crouch End Project, which joins more than 20 independent businesses in Crouch End, Muswell Hil

Robyn Rosen

TRADERS in Muswell Hill have clubbed together in a scheme to support independent shops and "champion small businesses".

Following the success of the Crouch End Project, which joins more than 20 independent businesses in Crouch End, Muswell Hill traders are following suit with the N10 Independents.

Emma Whittlestone, who is organising the group, said: "If the independent shops get together our voice will be more powerful.

"This is the way forward to promote Muswell Hill as the best shopping experience.

"If we all work together, it will be better for those who shop with us and for us too."

In December, more than 20 independent shops in Fortis Green Road worked together to battle credit crunch blues with a day of special offers and Christmas festivities.

And after the success of the day, Ms Whittlestone, who also works in Frocks Away, and other traders decided to create a more formal traders association.

"We've got so many ideas to get this area bigger and better," she said.

"What we sell here is personal shopping and an experience. No matter how much you want to, you can't replicate that in multiple shops.

"This is your high street and unless you love it and nurture it, it won't exist in a few years.

"We want people to know that Muswell Hill is the place to do your shopping."

Nicki Kay, owner of jeweller Tom Foolery in Fortis Green Road, said: "It's a really good idea. It will create a very user-friendly local shopping experience. There are so many independent shops here run by real people and this will give us the chance to build on the relationship with traders and shoppers.

"I hope it will lead to ongoing successful trading and being able to promote ourselves as an entity and a great place to shop in."

The group are planning more special days incorporating the community including an Easter egg hunt.

"The pre-Christmas day was beneficial and the shops did quite well," Simon Briggs, owner of music shop, Les Aldrich, said. "It's good to get together to help each other out during difficult times. We need to encourage people back on to the high streets. If shops start to go, there won't be a reason to come to Muswell Hill any more and it will be a great loss to the area."

John Hajdu, chairman of the Muswell Hill and Fortis Green Association, added: "I'm delighted that the shopkeepers are getting together at last following the great success down the hill in Crouch End.

"It's only a concerted effort by the shopkeepers which will bring in additional business and they will need the support not just of each other but the shoppers in Muswell Hill."

Independent traders are invited to the first meeting on February 2 at 6pm in Feast in Fortis Green Road. For more information, contact Ms Whittlestone at emma@frocksaway.co.uk


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