'Jungle-like' cat café set to open in West Hampstead
PUBLISHED: 13:38 19 June 2015 | UPDATED: 18:14 27 March 2019
The co-founder of London's first cat café has revealed she is to open a new establishment in West Hampstead - seeing customers sipping tea and surrounded by feline friends in a "jungle-like" environment.
Plans have emerged that will see the opening of the somewhat quirky Ginger and Tom’s café in Broadhurst Gardens.
To be opened in October, the unusual establishment would see customers blessed with the company of 15 to 20 cats, to stroke and enjoy with their cakes and lattés.
A website for the venture appeared online recently and the café is the brainchild of Russian-born entrepreneur and animal welfare charity founder Anna Kogan Nasser.
The 31-year-old was the co-owner of Lady Dinah’s Cat Emporium – described as “London’s first cat café” – which opened in Shoreditch last year.
The café was an instant hit, with the establishment fully booked for months from opening.
Mrs Kogan Nasser is no longer involved in the café, but has decided to bring the idea to West Hampstead.
She told the Ham&High: “The idea will be to create a space that sells nutritious and healthy food with a decor that is very green. It will be a very cosy place with lots of happy cats.
“I have been around animals my whole life and seen cafés like these all around the world.
“Cats are very therapeutic animals and visitors will get to have an experience that’s not just eating and drinking but having something to talk about as well.
“I chose West Hampstead as I thought it would bring some excitement and quirkiness to the area.”
Mrs Kogan Nasser says the café will be filled with between 15 and 20 cats – “all with their own personalities and moods” – with an intense interview process for candidates.
She said: “You need to make sure you have the right mix of cats that all get along, so it’ll be a selective process.
“We will be getting cats from shelters and from responsible breeders. A percentage of profits from the café will also be going to charity.”
Mrs Kogan Nasser is the CEO and founder of animal welfare charity Big Hearts Foundation, which works to reduce the number of homeless animals and campaigns against animal testing.