Seal the deal with a loving kiss this weekend and save £23,500 on a new build flat on Upper Street.

Ham & High: Find a plaque like this in participating businesses and pucker up underneath for a 10 per cent discountFind a plaque like this in participating businesses and pucker up underneath for a 10 per cent discount (Image: Copyright © Grant Frazer)

The developer behind Islington Square, Sager Group, in conjunction with joint venture partner Cain Hoy are hoping to encourage buyers of flats in the development, priced from £715,000, by offering to write off the stamp duty on homes purchased this weekend (December 17-18).

Interested buyers need to kiss under the mistletoe at the former Royal Mail sorting office site on Upper Street to secure the discount.

Ham & High: The living room in one of the Islington Square homesThe living room in one of the Islington Square homes (Image: Copyright RECENT SPACES)

Those buying with friends or family shouldn’t be deterred as apparently there’s no minimum kiss requirement.

A peck on the cheek will suffice so long as there’s photographic evidence of a smooch under the giant mistletoe at Islington Square, or the plaque to the side of the hoarding.

Ham & High: Buyers of flats at Islington Square will have their stamp duty written off this weekendBuyers of flats at Islington Square will have their stamp duty written off this weekend (Image: Copyright RECENT SPACES)

The promotion is part of an Islington-wide mistletoe shopping weekend with local businesses offering 10 per cent reductions to customers who kiss under the mistletoe at participating restaurants and shops, including Brora, Sweaty Betty, Penhaligon’s, Petit Bateau, and Pizza Express.

Giris Rabinovitch, CEO of Sager Group said: “We are hoping to aid in the spread of the festive love throughout Islington. We would like to encourage everyone to come out and support the local businesses around the area, whilst sharing a kiss with that special someone.”

Ham & High: The view from Islington SquareThe view from Islington Square (Image: Copyright RECENT SPACES)