Search

Camden duo launch innovative Instagram framing business

11:00 26 April 2014

Camden entrepreneurs Jake Hayman and Joe Kenyon hope to bring picture frames back with their latest company Frame Again. Picture: Dieter Perry

Camden entrepreneurs Jake Hayman and Joe Kenyon hope to bring picture frames back with their latest company Frame Again. Picture: Dieter Perry

Dieter Perry

Two successful entrepreneurs from Camden have vowed to bring holiday and family snaps “back to the mantelpiece” after setting up an innovative Instagram framing business.

Camden entrepreneurs Joe Kenyon and Jake Hayman at their pop-up shop Frame Again in Chalk Farm Road. Picture: Dieter PerryCamden entrepreneurs Joe Kenyon and Jake Hayman at their pop-up shop Frame Again in Chalk Farm Road. Picture: Dieter Perry

Jake Hayman, 32, and Joe Kenyon, 28, both former pupils of William Ellis School in Highgate Road, hope their business will overturn “the loss of permanence” in photography following the rise of smartphones and digital cameras.

More photos are expected to be taken this year than during the whole of history combined, but despite this, keeping framed snaps has all but disappeared for many young people.

The pair’s latest venture – Frame Again – aims to combine old and new by allowing customers to upload, print and frame their favourite Instagram snaps directly from their mobile, with customised frames delivered to their door.

And with a sizeable potential market, it’s an enterprise that has attracted the support of many prominent investors.

“We got the idea after a wedding in Iceland and wanting to frame photos taken on our mobiles,” said Mr Kenyon.

“Smartphones and many camera apps like Instagram take Polaroid-style square pictures but there aren’t any frames out there to match.

“So we conducted some market research and found a sizeable chunk of the population yearning for the same service.

“People say printed photography is dead but it’s just not been upgraded for the new generation. People are realising their phone screens aren’t frames and Facebook isn’t the same as a photo album.

“People miss having their favourite photos framed on their desk at work or on their mantelpiece at home. Our business hopes to bring that back.”

Opening their first pop-up shop in Chalk Farm Road this week, the company will launch with an on-street as well as online presence – and the duo are no strangers to success.

In 2008, they launched Future First – an organisation promoting support networks for former students in UK state schools and which is now present in one in five schools up and down the country.

“Opening a shop here combines the modern tech of an e-commerce business with the old-school enterprise of a market stall, and that’s what Frame Again does,” added Mr Hayman, of Highgate West Hill.

“We bring the new technology in photography together with the tradition of printing and framing.

The Frame Again pop-up shop is in the Market Hall, Chalk Farm Road, and will be open until Sunday.

For more information, visit frameagain.com

Latest Hampstead & Highgate News Stories

55 minutes ago

The mixed pond on Hampstead Heath will be ‘women only’ for two weeks in October after management confirmed the ladies’ pond will close so that work can be carried out.

Police were called at around 23.20pm to reports of a gunshot last week but there have been no arrests made so far

07:00

A vigil is to be held at the spot where much-loved Heath character Sheila Karsberg was tragically killed after being hit by a cement mixer in Camden.

Yesterday, 18:21

Both of Camden’s Labour MPs who backed Owen Smith in the leadership contest have called for party unity as speculation mounts over whether they will serve on Jeremy Corbyn’s front bench team if invited.

Yesterday, 18:05

Police figures show the number of drivers who use mobile phones behind the wheel is on the rise.

Yesterday, 17:06

The suspect apparently had nothing in which to stash the money and left a trail of cash as he left

Yesterday, 16:35

Local MPs have overwhelmingly backed calls for the government to make historic changes to end the secrecy surrounding offshore property sales.

Yesterday, 16:01

Highgate farmers’ market organisers are encouraging more community gardeners and allotment groups to get in touch to sell their produce

PROMOTED CONTENT

Interested in purchasing a flat and want to know the rules, rights and regulations as a leaseholder? Or maybe you are already a leaseholder and want to find out more about extending your lease?

Scores of people visited the opening of Composite Door Master’s first public showroom in Hayes at the weekend, where they were treated to a spectacular show by award winning magician, Marc Oberon.

You’ve got cash, you’ve got style and you’ve got a bursting social calendar, but no time. These Crouch End studio suites to rent could be your dream come true.

Newsletter Sign Up

Sign up to the following newsletters:

Most read Hampstead & Highgate news

HOT JOBS

Show Job Lists

Property Newsletter Sign-up

Get the latest North London property news and features straight to your inbox with our regular newsletter

I am also happy to receive other emails...
Fields marked with a * are mandatory
Email Marketing by e-shot

Competitions

If you’re obsessed with Apple or just love a good gadget, this is a prize that will blow you away! An incredible £3,333 to spend on Apple goodies! How would you like to be the proud new owner of the Apple Watch?

As we grow older it becomes more and more important to have means to travel about safely and quickly. Our friendship groups and families grow and the need to have a car that is not only safe but also fast and big enough for all our needs is ever more important. There are many cars on the market for such needs but none deals with them as efficiently or as neatly as a VW Golf Estate. These cars are build strong, long lasting and spacious for a reason. They cater to the needs of many and are some of the most popular cars currently on the market.

Digital Edition

cover

Enjoy the
Hampstead & Highgate Express
e-edition today

Subscribe

Education and Training

cover

Read the
Education and Training
e-edition today

Read Now